Bulleit Rye 10-Year-Old: A Bold Addition to the Bulleit Line

Press Release

Introducing Bulleit Rye 10-Year-Old: The Bold New Addition to Bulleit’s Premium Whiskey Collection
Bulleit Frontier Whiskey Introduces New Rye 10-Year-Old and Unveils the ‘10-Year Aged Whiskeys’ Range

LOUISVILLE, Ky., Sept. 19, 2024 /PRNewswire/ – Bulleit Frontier Whiskey is thrilled to announce the launch of Bulleit Rye 10-Year-Old. This new addition joins Bulleit’s permanent portfolio of premium whiskeys. It also complements the renowned Bulleit Bourbon 10-Year-Old, forming the cornerstone of the new Bulleit 10-Year Aged Whiskeys range. These age-statement whiskeys highlight Bulleit’s dedication to crafting bold, high-quality whiskey. Additionally, they demonstrate continuous innovation to expand offerings for consumers and trade.

Bulleit Rye 10-Year-Old: A New Standard in Rye Whiskey

Building on its leadership in rye whiskey, Bulleit introduces the Bulleit Rye 10-Year-Old. This new whiskey retains the flagship Rye’s iconic mash bill—95% rye and 5% malted barley. Moreover, it is aged for at least 10 years in new charred American white oak barrels. Consequently, this aging process enhances the balance of smoothness and spice that defines Bulleit Rye. Expect rich caramel and toffee notes on the nose, along with hints of buttery rye. Additionally, the palate offers pear-like fruitiness, dry oak, full-bodied vanilla, and a lingering spiced rye finish. Bottled at 91.2 proof (45.6% ABV), it is an impeccably balanced pour showcasing rye’s signature boldness. Furthermore, Bulleit Rye 10-Year-Old has already received accolades, including a Gold Medal at the 2024 San Francisco World Spirits Competition and a score of 98 out of 100, earning Gold Outstanding Spirit at the 2024 International Wine & Spirits Competition.

Growth in the Rye Whiskey Category

The launch of Bulleit Rye 10-Year-Old comes during a period of growth for the rye category. Its distinctive, spicy profile has fueled a resurgence over the last decade. Bulleit has been at the forefront of this revival since 2011. Back then, its flagship Rye helped ignite the modern rye whiskey category.

Innovation and Unique Offerings

Recognizing the growing demand for innovation, Bulleit developed its multi-award-winning Rye 12-Year-Old limited release in 2019. This standout was celebrated for its age statement and accessibility. The 2024 edition of Rye 12-Year-Old was equally lauded, winning a Double Gold at the 2024 San Francisco World Spirits Competition.

Bulleit Bourbon 10-Year-Old

Similarly, Bulleit Bourbon 10-Year-Old offers a high-rye recipe that delivers a smooth, complex drinking experience. Toasty oak aromas with vanilla and sweet dried fruit lead to a palate of spice, caramel, and a refined finish. Bottled at the same 91.2 proof, it continues to set the gold standard for high-rye bourbons.

Commitment to Whiskey Craftsmanship

Jenika Newsum, Senior Brand Manager at Bulleit Frontier Whiskey, said, “Our Bulleit 10-Year Aged Whiskeys showcase the bold, spicy rye-forward flavors that define our brand. Each expression is a testament to the meticulous craft of aging and our relentless drive to push the boundaries of American whiskey. We’re excited to introduce these whiskeys and look forward to unveiling even more innovations that reflect our commitment to whiskey craftsmanship.”

Recent Releases

The release of Bulleit Rye 10-Year-Old follows the launch of the Bulleit American Single Malt (read my review) and Batch 8 of its Barrel Strength Bourbon. These two expressions exemplify the brand’s dedication to pioneering the whiskey frontier through innovative aging, finishing, and flavor exploration.

Celebrating Bulleit’s Award-Winning Legacy

Over the years, Bulleit has earned many accolades for its Rye variants. Bulleit Rye scored 96/100 at the 2023 Chilled 100 Spirits Awards. It also won a Gold Medal at the 2023 New York International Spirits Competition and a Platinum Medal at the 2022 ASCOT Awards. The Rye 12-Year-Old secured a Double Gold at the 2024 San Francisco World Spirits Competition. Bulleit Bourbon 10-Year-Old has also received impressive awards. These include a Platinum Medal and Best Straight Bourbon at the 2023 LA Spirits Awards, a Gold Medal and a score of 95/100 at the 2023 New York International Spirits Competition, and several other prestigious accolades.

Availability and Pricing

Bulleit Rye 10-Year-Old is now available nationwide for consumers aged 21 and over. Priced at $49.99 for a 750ml bottle, it comes in the iconic Bulleit bottle. The light green label prominently displays the 10-year-old age statement.

Would you like to read about the Bulleit Distillery? Then check out our Bulleit Distilling Visitor Experience Review. If you would like to learn about more Bulleit whiskeys, then read our Bulleit Barrel Strength Bourbon Review and our Bulleit 10 Year Bourbon Review.

Would you like to learn more about distilleries and bourbon? Are you planning a trip to Kentucky Distilleries? Maybe you would like to live the bourbon life vicariously through us? If any of these are true, then check out BourbonObsessed.com today!